The challenge
AMC’s internal content room, digital media, marketing, brand and PR teams were overwhelmed with the amount of content needed to promote and market existing shows and new series. AMC also needed a unique way to promote, produce and deliver compelling content that would drive more viewers to their on-air offerings. AMC’s Non-Fiction programming team also needed creative development support on new unscripted series content.
Our Solution
AMC turned to One Circle to create and produce digital media videos, on-air behind-the-scenes videos, exclusive video content for AMC Premiere and social media content. One Circle worked with AMC’s internal teams seamlessly on shared projects and deliverables, in addition to pitching and producing projects completely independently. One Circle produced content for The Walking Dead, Fear the Walking Dead, Breaking Bad, Mad Men, The Preacher, Hell on Wheels, Into the Badlands, TURN, Feed the Beast and Comic Book Men.
LET'S CREATE TOGETHER
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